E-commerce

Strong design = smoother shopping, higher conversions, happier customers.

I help e-commerce teams cut through messy funnels and design flows that sell.

From homepage to checkout, I focus on clarity, consistency, and making sure the experience holds up at scale.

What you'll get

01

End-to-end store design

Homepage, collections, PDPs, cart and checkout

02

Component systems

Reusable patterns for faster rollouts and consistent UI

03

Brand consistency

Visual design that ties product, site, and campaigns together

04

Conversion driven UX

Streamlined journeys that make buying easier

05

Shopify support

Design implementation in Liquid (custom sections, tweaks, and theme adjustments)

Why it matters

In e-commerce, small design choices make a big difference. Cleaner PDPs reduce bounce. Smarter cart flows lift AOV. Better handoff means fewer dev headaches.


Whether you’re launching a new store or scaling an existing one, I’ll help design an experience that looks sharp and drives results.

Pricing

Scoped projects

Good for: clients with a clear, contained need

Custom

Perfect for: audits, workshops or scoped deliverables

Design system setups, UX Audits, Component library clean-ups, Prototype polish, brand work

Outcome-based, scoped tightly, priced by deliverable

Retainers

Good for: mature teams or clients who want flexible access to senior design help

$160/hr

X hours/month reserved

Real time syncs allowed

Used for design ops, strategy, qa, design reviews

Monthly reporting of time usage

Monthly support

Good for: founders or early teams with flexible, continuous needs

$3,500/m

Ongoing design work in your backlog, async & on demand

Async requests (1-2 per week)

Loom/Figma based reviews

Cancel anytime

Frequently asked questions
Why work with you instead of an agency?

You work directly with me — a senior designer — no handoffs, no overhead.

Do you work with NDAs?

Yes. Many of my projects are confidential — I can share deeper details privately if needed.

How soon can you start?

I typically take on one new client project per month. Get in touch early to secure a slot.

What’s your usual turnaround?

Scoped projects are usually 2–4 weeks. Monthly support and retainers are ongoing.

Do you code too?

I design primarily, but I build CMS, tokens, and plugins — always production-ready.

What tools do you use?

Figma, Tokens Studio, Notion, Prismic, Loom, Framer, Webflow, Rive, Spline

Pricing

Scoped projects

Good for: clients with a clear, contained need

Custom

Perfect for: audits, workshops or scoped deliverables

Design system setups, UX Audits, Component library clean-ups, Prototype polish, brand work

Outcome-based, scoped tightly, priced by deliverable

Retainers

Good for: mature teams or clients who want flexible access to senior design help

$160/hr

X hours/month reserved

Real time syncs allowed

Used for design ops, strategy, qa, design reviews

Monthly reporting of time usage

Monthly support

Good for: founders or early teams with flexible, continuous needs

$3,500/m

Ongoing design work in your backlog, async & on demand

Async requests (1-2 per week)

Loom/Figma based reviews

Cancel anytime

Frequently asked questions
Why work with you instead of an agency?

You work directly with me — a senior designer — no handoffs, no overhead.

Do you work with NDAs?

Yes. Many of my projects are confidential — I can share deeper details privately if needed.

How soon can you start?

I typically take on one new client project per month. Get in touch early to secure a slot.

What’s your usual turnaround?

Scoped projects are usually 2–4 weeks. Monthly support and retainers are ongoing.

Do you code too?

I design primarily, but I build CMS, tokens, and plugins — always production-ready.

What tools do you use?

Figma, Tokens Studio, Notion, Prismic, Loom, Framer, Webflow, Rive, Spline

Pricing

Scoped projects

Good for: clients with a clear, contained need

Custom

Perfect for: audits, workshops or scoped deliverables

Design system setups, UX Audits, Component library clean-ups, Prototype polish, brand work

Outcome-based, scoped tightly, priced by deliverable

Retainers

Good for: mature teams or clients who want flexible access to senior design help

$160/hr

X hours/month reserved

Real time syncs allowed

Used for design ops, strategy, qa, design reviews

Monthly reporting of time usage

Monthly support

Good for: founders or early teams with flexible, continuous needs

$3,500/m

Ongoing design work in your backlog, async & on demand

Async requests (1-2 per week)

Loom/Figma based reviews

Cancel anytime

Frequently asked questions
Why work with you instead of an agency?

You work directly with me — a senior designer — no handoffs, no overhead.

Do you work with NDAs?

Yes. Many of my projects are confidential — I can share deeper details privately if needed.

How soon can you start?

I typically take on one new client project per month. Get in touch early to secure a slot.

What’s your usual turnaround?

Scoped projects are usually 2–4 weeks. Monthly support and retainers are ongoing.

Do you code too?

I design primarily, but I build CMS, tokens, and plugins — always production-ready.

What tools do you use?

Figma, Tokens Studio, Notion, Prismic, Loom, Framer, Webflow, Rive, Spline